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Official Merch

Wear what you stand for.

Kit built for people who take strength seriously. No brash slogans — just clean, durable gear that says what it needs to say.

Most Popular Lifty at Fifty Hoodie

Lifty at Fifty Hoodie

Heavyweight 400gsm pullover hoodie. Kangaroo pocket, ribbed cuffs, double-lined hood. Built to outlast the programme.

  • 400gsm fleece
  • Unisex fit
  • Sizes XS–3XL
  • Machine washable

Colours: Charcoal (shown) · Black · Navy

£55
Lifty at Fifty T-Shirt

Lifty at Fifty T-Shirt

Premium 200gsm cotton tee. Structured collar, clean chest print. The kind of shirt you wear to the gym and keep wearing.

  • 200gsm cotton
  • Regular fit
  • Sizes XS–3XL
  • Pre-shrunk

Colours: Deep Red (shown) · Charcoal · Black · White

£28
Lifty at Fifty Cap

Lifty at Fifty Cap

6-panel structured cap with embroidered logo. Adjustable snap-back closure. Looks good in the rack room.

  • 100% cotton twill
  • 6-panel structured
  • Snap-back adjuster
  • One size fits most

Colours: Black (shown) · Charcoal

£24
New Kinetic Strength Water Bottle

Kinetic Strength Water Bottle

750ml double-wall vacuum insulated bottle. Keeps cold 24 hrs, hot 12 hrs. 750ml marker lines. The training partner that never misses a session.

  • 750ml capacity
  • Double-wall insulated
  • Leakproof lid
  • BPA free

Colours: Black / Red (shown) · Slate

£32
No fast fashion

Every item is made to last. We only work with ethical manufacturers and heavyweight fabrics.

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Kinetic Pro members get early access and 15% off all merch at launch.

Free UK shipping

Free delivery on all orders over £50. Worldwide shipping available.

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